Armada, our affiliate in the UAE, recently won the prestigious Jumeirah Group account, securing exclusive distribution of Evian still and sparkling water across the luxury hotel and restaurant chain. The exclusivity covers all 15 Jumeirah hotels in the UAE and their 70 restaurants.

This achievement resulted from several contributing factors. With Evian now being the only water brand present at Jumeirah, this is a major win in terms of prestige and visibility. The partnership is also expected to further boost our still and sparkling water sales, as well as reinforce Evian's strong affinity with premium hospitality environments.